Social Sign-Ons Help Marketers Discover the Real You

by on January 27, 2012 in Article

Xander: “Sure he says he’s a high school student, but I can say I’m a high school student.” Buffy: “You are.” Xander: “Okay, but I can also say that I’m an elderly Dutch woman. Get me? I mean, who’s to say I’m not if I’m in the elderly Dutch chat room?” Xander makes a good [...]

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Today’s Women Are Decisive, Ambitious and Stressed

by on January 25, 2012 in Article

I am woman and if you hear me roar, it’s probably because I’m at the overload point and there’s still grocery shopping to be done, dinner to be made and bills to be paid. Grrr. In this, I am not alone. Look at this chart from a new survey by Hearst Magazines and Fleishman-Hillard International [...]

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Twitter to Acquire News Aggregator Summify

by on January 22, 2012 in Article

To boost its news management capabilities, Twitter will acquire Summify, a site which allows users to collect and summarize news items into a single visual feed. The service deliver the news feeds as a web page, email message, or mobile application.

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Twitter Nears the 500 Million Mark, But How Many Have Flown the Coop?

by on January 19, 2012 in Article

Hear that? That’s the sound of 9.3 people registering a new Twitter account. According to Twopcharts, that happens every second. Who knew? Here’s a cool chart that shows how many people registered just before I wrote this: At this rate, Twopcharts predicts that Twitter will cross the 500 million mark sometime in February. But unlike [...]

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Google Flight Search Not a Monopolist Move

by on January 16, 2012 in Article

Just in case you missed it, this new tool came on the scene about four months ago as the first fruit of the search giant’s purchase of travel software company ITA. At the time Google acquired ITA, the US Department of Justice required it to develop and license travel software, to establish internal firewall procedures [...]

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The Google/Microsoft Comparison: Industry Reaction to Antitrust Debate

by on January 14, 2012 in Article

The Electronic Privacy Information Center is considering filing an FTC complaint, even after two of the senators involved in the first subcommittee investigation suggested an FTC investigation last month. Google has cherry-picked positive quotes f…

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Nicolas Steno, Geology Pioneer, Celebrated by Google Doodle

by on January 11, 2012 in Article

A new Google Doodle today honors the 374th birthday of the Danish anatomist Nicolas Steno, the man widely regarded as the father of modern geology. The new inanimate Doodle features the Google logo with letters sketched out of three to five laye…

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Google Doodlers Pay A Call On Charles Addams’ 100th Birthday

by on January 8, 2012 in Article

If you thought today’s Google Doodle looked a little creepy or kooky or even mysterious and spooky, you would be right. The cartoonist who created The Addams Family has been honored with a Google Doodle on what would have been his 100th birthday. …

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Blend of Online & Offline Tactics Inspire Toy Shopping [STUDY]

by on January 5, 2012 in Article

Digital media continued to grow in importance for shoppers researching toys this holiday season, but advertisers could do much more to help them out, according to a study from Google. Google’s Toy Shopper’s Journey Study was conducted by Compete…

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Viral Content Ideas that Appeal to Emotions

by on January 3, 2012 in Article

Speaking of Disney, they’re old hands at a variation that Jordan Kasteler calls The Incredible Story. It’s all about the dog who traveled cross country to get back to his family, or the three-year-old girl who saved her mother by calling 911, or the man who pulled a stranger from the railroad tracks just before [...]

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