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Microsoft Snipes (Only) at Google Over Browser Settings Circumvention Controversy

Microsoft accused Google of circumventing Internet Explorer user settings in a blog post Monday but forgot to mention this information was released two days ago and also named Facebook as a culprit. Google quickly sent out a rebuttal.

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Cup of Joe: Hulu Is Losing Out On Revenue, Are You?

About 3 years ago I got really angry with something that Wolf Blitzer said on CNN, and I canceled my cable. At the time everyone thought I was crazy. well actually everyone still thinks I am crazy, but not as much as back then. Because now a days services like Hulu and Netflix are slowly [...]

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Elections, The Olympics and the End of the World: What’s Next for Social Video

“In February 2011, Volkswagen’s ‘The Force’ ad stormed the Superbowl to become the most shared ad of all time in just six days, jumping from 100,000 to 1,000,000 views in just a few hours.” That’s the first line of Unruly’s “What’s Next for Social Video Insight Report” and it really explains it all, doesn’t it? [...]

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Cup of Joe: Monetizing The Medium

You might already know that I hate advertising. I think ads are bad marketing, bad at monetizing, and bad for branding. So then you might be asking yourself why do companies like Google do so well with Ads? The success of Google’s ad program is due in large part because they have positioned their ads [...]

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Google Search Share Stays Steady As Microsoft and Yahoo Wrestle for the Rest

Each month we do the “Who made progress in search market share” dance. Based on your responses to past posts this dance is getting pretty old. Why? It’s because there never is any real news. It actually plays out Einstein’s definition of insanity which is “doing the same thing over and over while expecting different [...]

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5 Marketing Tips from the Social Commerce Summit

Right now, some of the top internet entrepreneurs are in New York City discussing social commerce, Facebook, the daily deal space and all things social media. It’s all happening at the Social Commerce Summit and since we can’t all be there, Business Insider is boiling down the important points in a series of articles on [...]

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Zurker: Social Network for the 99 Percent?

As far as I know, no one has ever set up an online social network as effectively a co-op before, and as you’d expect, Zurker’s set-up isn’t quite that simple. As Zurker’s About page explains, Every Zurker user becomes a co-owner (future shareholder) of Zurker. As Zurker hasn’t had an IPO or anything of that [...]

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The Future of Cereal Packaging Includes a Digital Surprise

What did you read as you ate breakfast this morning? The newspaper or the back of the cereal box? It’s a funny bit of pop culture behavior, reading cereal boxes, but Mark Addicks of General Mills says that on average, a person reads the text on their box 12 times. Some of those people are [...]

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The EXACT Method for Crushing It On Google

Now, to be fair, I have talked about pieces of this in my last article. In fact, I’ve been harping on two aspects of this: the use of Google+ (which I’m going to shorten to just G+ from here on out) and becoming an authority in your market. The problem with the whole authority thing [...]

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Social Sign-Ons Help Marketers Discover the Real You

Xander: “Sure he says he’s a high school student, but I can say I’m a high school student.” Buffy: “You are.” Xander: “Okay, but I can also say that I’m an elderly Dutch woman. Get me? I mean, who’s to say I’m not if I’m in the elderly Dutch chat room?” Xander makes a good [...]

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