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What`s Behind Blekko`s Spike in Popularity?

by on April 19, 2012 in Article

By Blekko’s own analytics, the number of unique IPs it saw went from 1.58 million in December to 5.33 million as of the beginning of this week. Looking at their chart, the biggest spikes seem to have happened between December and January, when the search engine nearly doubled its traffic, and between March and April, [...]

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The Challenge of SEO for Large Enterprises

by on April 17, 2012 in Article

Eric Enge discussed these issues with Warren Lee, who manages SEO for Adobe’s web properties. The web software company gets 48 million visits a month to its own websites thanks to Lee’s efforts. In Lee’s opinion, knowing what the most common hurdles to SEO are before starting a project can help prevent problems before they [...]

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Social Media Optimization Tips for Your Blog

by on April 14, 2012 in Article

Angie Schottmuller identified 13 of the top barriers to on-site social media engagement, noting that some were more evident than others. I won’t have room to discuss them all here, but I will cover many of the ones guaranteed to pull a visitor up short. I’ll also talk about the ways you can fix these [...]

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Getting More Out of Pinterest [Infographic]

by on April 11, 2012 in Article

Pinterest is the social media darling of the moment. Personally, I have been slow on the uptake but it would be pretty foolish to ignore the buzz around the site. There is so much buzz but there is precious little data with which to work to see just how effective Pinterest actually is and what [...]

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How to Create an Analytics Dashboard for Clients

by on April 11, 2012 in Article

There is little more satisfying than creating a wonderful dashboard that simplifies all of your client reporting needs, and having it emailed to them automatically however often you choose. Here’s how to design your own great analytics dashboard.

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Marketing Pilgrim’s On Easter Break

by on April 8, 2012 in Article

We here at Marketing Pilgrim will be taking a few days off to celebrate Easter. If you would like to get an idea of what Easter is (aside from egg hunts and baskets) you can take a look at this video. We hope that you have a great Easter. We will see you again on [...]

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Conflicting Facebook Brand Page Studies Highlight Universal Truths in Online Marketing

by on April 6, 2012 in Article

Facebook’s Timeline for brand pages will increase your fan engagement 425 percent. Actually, engagement is down 30 percent, but only for pages launched on the fourth Sunday of months ending in “y” in which there was a full moon. Reality check time.

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Matt Cutts: Let Googlebot Crawl JavaScript, CSS

by on April 3, 2012 in Article

Cutts normally uses these short videos to answer questions he’s received. In this one, he acknowledged that many webmasters block Googlebot from crawling JavaScript or CSS by using robots.txt. He tried to allay concerns about Googlebot causing problems when crawling a site. A of people block it because the think, ‘oh, this is going to [...]

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Cup of Joe: Come On Seriously, Are You Actually Making Money?

by on March 31, 2012 in Article

People on the internet like to talk a lot. And if you are in business or marketing you probably like talking about making money. I love talking about new entrepreneur ideas and what works and what doesn’t. But do you know what I have grown to hate? Bullshit, that’s what. You can call me a [...]

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Coca-Cola, Subway and Hallmark Are Still Number One

by on March 28, 2012 in Article

It’s tough enough to make it to the top of your field, but staying there for eight years in a row is near impossible. Still, fifteen brands managed to do just that. The numbers come from the 23rd Annual Harris Poll EquiTrend Study. They surveyed nearly 40,000 US consumers and asked them to rank a [...]

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