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Social Media Optimization Tips for Your Blog

by on April 14, 2012 in Article

Angie Schottmuller identified 13 of the top barriers to on-site social media engagement, noting that some were more evident than others. I won’t have room to discuss them all here, but I will cover many of the ones guaranteed to pull a visitor up short. I’ll also talk about the ways you can fix these [...]

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Social Media Fights Eye-tracking Golden Triangle

by on November 14, 2011 in Article

Matt McGee over at Search Engine Land reviewed an eye-tracking and clicking study conducted by Mediative, formerly known as Enquiro. The research firm used its Tobii eye tracking technology to study how people interact with Google Places listings. Since location-based marketing has developed a major following, Mediative wanted to answer some questions about it to [...]

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The Secrets to Successful Multilingual Social Media

by on September 25, 2011 in Article

Love it or hate it, social media has changed the way we interact, advertise and engage with our target markets. Even the chances that you made it to this article through social media are high – a recent study found almost 9 in 10 businesses use social media for marketing purposes. And why not? It’s [...]

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Web Liquid Test Drives 5 Top Social Media Monitoring Tools

by on September 22, 2011 in Article

Digital marketing agency Web Liquid has released a comprehensive report that pits five top social media monitoring tools against one another. Paring a list of 40 tools down to just five enterprise-level platforms with cross-channel coverage, they …

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